NAVAJA After Shave Balm
Brand Identity, Packaging Design & Photography
Designed to capture a premium, rugged elegance, NAVAJA is a visual identity and packaging system for an eco-conscious men’s grooming line. The brand balances classic, rustic design aesthetics with a modern commitment to sustainability, utilizing eco-friendly materials and animal cruelty-free messaging. Through strategic typography and texture selection, the final packaging mirrors the pure, natural ingredients of the product, positioning it as an upscale staple in contemporary skincare.
Project Type
Concept Case Study
My Role
Brand Designer, Packaging Designer, 3D Product Visualizer
Project Scope
Brand Identity, Logo & Packaging Design
Creative Copywriting (Packaging & Brand Messaging)
Sustainable Material Selection & Physical Prototyping
Commercial Photography & Studio Lighting
High-End Photo Retouching & Post-Production
Tools
Adobe Photoshop & Illustrator
Professional DSLR & Studio Lighting Equipment
Tangible Mockup Materials (Recycled Cardstock Paper)